Healthcare Content Marketing that
Increases Visibility Builds AI Discoverability Fuels Media Relations Supports Marketing Campaigns Drives Revenue Creates Healthier Communities
Scribewise is your always-on creative content production partner, helping to educate patients, build affinity and trust with your communities, and make you more visible in AI engines like ChatGPT and Perplexity.
Patients are searching for credible healthcare information. We help you deliver it to them.
We bring a journalistic approach to uncover the great thinking inside your organization and tell your stories clearly and compassionately. With large language model optimization (LLMO), we structure that content so AI engines (ChatGPT, Perplexity, Claude, Gemini) can surface your expertise in the moments that matter.
Content
Our team operates like healthcare beat reporters—tracking clinical news and service-line priorities to create accurate, plain-language content patients trust. Each asset is also LLM-optimized (entity clarity, consistent terminology, FAQ blocks, and schema) to improve AI discoverability.
Creative
Our design team creates empathetic visuals and video that bring your content to life in a compelling, emotionally engaging way, creating connection with patients and visibility for large language models.
Distribution
Our team distributes content to your community at the right time through the right channel—whether that’s social media, email or media relations. We ensure your most important pages use structured data and clean information architecture to enhance AI discoverability.
Our Differentiators
We’ve worked with some of the best-known and forward-thinking health systems in the country
We’re a full-time staff of experienced healthcare writers, marketing strategists, designers, animators and social media experts. We’re your channel-agnostic thought partners
We bring patient empathy to the job
We bake in LLMO, from service pages and physician bios to condition pages, patient FAQs, and resource libraries—structured for both people and AI assistants
We free you from the never-ending chore of herding freelancers
Healthcare content marketing, solved
- Content strategy and planning
- Content creation: patient education hubs, service-line pages, provider and staff communications
- Large language model optimization (LLMO): content audits for AI discoverability, schema/FAQ implementation, entity mapping, AI-ready style guides, and ongoing advisory
- Messaging and branding
- Social media management
- Graphic design, video production, and animation
- Web design and development
- Internal communications and marketing project management